(Michael, 2002). It may prove to be correct or incorrect. University of Amsterdam, Netherland They believe that media is influenced by profit, since corporations run the media. Uncertainty Reduction Theory

Social Penetration Theory Hypotheses are more specific and theories are more general. 0000005285 00000 n Communication strategy is a plan to achieve communication objectives. 4  Pages. Cacti experience more successful growth rates than tulips on Mars.

xref 3  Pages. Sign into your Profile to find your Reading Lists and Saved Searches. Good luck!

Formulating a hypothesis requires a specific, testable, and predictable statement driven by theoretical guidance and/or prior evidence. If you wanted to conduct a study on the life expectancy of Savannians, you would want to examine every single resident of Savannah. Empiricism, Science, Scientific method 1039  Words |

This is because they fear they will be isolated by the majority and suffer social rejection. Simply put, an independent variable is the cause and the dependent variable is the effect. Theory of Reasoned Action looks at how behaviors can be influenced by influencing a person’s intentions. Confirmation Bias is a theory which explains why people view the world selectively. Explain the cognitive theory of communication with relevant examples to support your theory. Whatever the outcome, the hypothesis is a question put in such a way that an answer of some kind can be forthcoming. Do not indicate cause and effect. 1) How is information spread within a company? Millions of people apply a great effort to acquire an incredibly valuable communication skill such as a second language. 0000042579 00000 n Symbolic Interactionism Theory Groups and organizations create rules and resources which are defined as structures. Because many acquire information through mediated sources rather than direct experience, their world view becomes influenced by these sources. Genderlect theory sees masculine and feminine communication styles as two different cultural dialects — neither of which is more superior than the other. An empirical hypothesis, or working hypothesis, comes to life when a theory is being put to the test, using observation and experiment. State your hypothesis as concisely, and to the point, as possible. Therefore, in order to reduce dissonance, one will avoid hearing opposing viewpoints or change their beliefs to match their actions. In any event however, it leads to an empirical test. 0000012164 00000 n say, is “No.” The fish’s existence is so dominated by water that only when water is absent is the fish aware of its condition. Social Exchange Theory Please choose from an option shown below. A person's ability to communicate effectively with other persons forms an integral part of the individual's identity and success. Associative and causal hypotheses: Propose relationships between variables – when one variable changes, the other changes. It is a proposition which can be put to a test to determine its validity.

Keep yourself laser-focused on one specific cause-and-effect theory.

0000009620 00000 n 0000078573 00000 n 0000014337 00000 n Keep your language clean and simple. Psychologists and linguists often suggest that empathy or role-taking ability is important in the communication process because it enables a speaker to consider in advance the informational demands of his audience. This prior context set frames of reference within the audience members, which ultimately effects their judgments. 0000003378 00000 n

Therefore, in order to reduce dissonance, one will avoid hearing opposing viewpoints or change their beliefs to match their actions. For example: How does the amount of makeup one applies affect how clear their skin is? 551 words 0000041240 00000 n

Communication. Ashley Gramma Finally, it should be stated as simply and concisely as possible. Write 3-4 sentences for each item. Use the matrix to complete the information. In this theory, self-interest is not regarded as a bad thing, but rather as a concept that builds the relationship. TOK essay 6  Pages. A hypothesis is used to explain a phenomenon or predict a relationship in communication research. Social Learning Theory Define the independent and dependent variables very specifically, and don't take on more than you can handle. They specify the expected direction of the relationship between variables i.e. 1. For example, in the restaurant example of Section 1, will providing the Sender with the option to do nothing (that is, creating a message that conforms to the notion of \silence") reduce communication? Introduction A hypothesis states what we are looking for. For a hypothesis to be considered a scientific hypothesis, it must be proven through the scientific method. Theories tend to have many hypotheses incorporated into them.

Therefore, you would conduct your research using a statistical hypothesis, or a sample of the Savannian population. Do not stipulate the direction of the relationship. In many cases, researchers may find that the results of an experiment do not support the original hypothesis.

Post Positivism vs Interpretivist approach. Cultivation Theory argues media shapes a persons sense of reality. For example, the media has primed us as to what constitutes a credible person. 0000071028 00000 n Media Ethics & Governance 0000039205 00000 n

Groupthink is when groups make faulty decisions because they fail to critically analyzing their options and weigh alternatives. People who are more cognitively complex will be more successful communicators because they possess the ability to create customized and sophisticated messages that pursue multiple communication goals. This means a hypothesis is the stepping stone to a soon-to-be proven theory. Despite the vintage of the empathy-effective communication hypothesis, it has never been directly tested. In an attempt to disprove a null hypothesis, researchers will seek to discover an alternative hypothesis. Non-directional hypotheses: Used when there is little or no theory, or when findings of previous studies are contradictory. xڜVkLSg�z��Ղm��Rp�[mii��r�]��Q*)h+��\�_�b�M4��l��c�d3�������.�X�d�.Y��Kܟe���_{�.پ@N�}�sy��=!RB�DAH�U�!ϖ�"'̒Q�r�eX��S�HM���w�5,��������Π���5�t�tO]����?ߛQn�����k�!��W#���@��Ѥ�(S�**�A]Iqm�z������s���5x�v�� M��4[B�d��Ֆ�)Y@�רL��*M���@Gpkg�`l��wxhG_h�6{���u��D��� Z��G ���4UI�I*. 0000003583 00000 n Seek out your independent and dependent variables and go on out here and make this world a better place. All Rights Reserved. 0000007072 00000 n Adaptive Structuration Theory (AST) 0000005109 00000 n The formulation of the deduction however constitutes a hypothesis; if verified it becomes part of a future theoretical construction. Gravitation, Hypothesis, Scientific method 563  Words | Divergence is often used by groups with strong ethnic or racial pride. Save my name, email, and website in this browser for the next time I comment. Proxemic theory looks at how different cultures develop and define space. Divergence is used to highlight group identity through touting the differences of the group they identify with. Genderlect It states that instead of using traditional logic, we are more open to judging the credibility of a speaker through narrative logic, which analyzes if their stories are well put together (coherence) and sound true (fidelity). Now the various facts in a theory may be logically analyzed and relationships other than those stated in the theory can be deduced. Genderlect states that these forms of communication are simply different in their focus: masculine discourse is based on building status and independence, while feminine conversation is used as a way to build rapport and connection.

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